Observed sponsors · updated 2026-07-22
Who sponsors data engineering newsletters
Every brand below was observed paying for a sponsorship on a data engineering newsletter or podcast in 2026. Each observation links to the issue or episode where it appeared. This is a lighter scan than our cybersecurity page; the full Sponsor Folder report goes deeper for one specific newsletter.
| Brand | Sells | Where observed | Format | Date |
|---|---|---|---|---|
| Dagster | Data orchestration | Data Engineering Weekly #279 · Four consecutive issues, #276 through #279 | 2 native blocks | 2026-07-20 |
| Attio | CRM | ByteByteGo · Two placements in one week | Sponsored block | 2026-07-18 |
| Xweather | Weather API | ByteByteGo | Sponsored block | 2026-07-18 |
| Datadog (with AWS) | Observability | ByteByteGo | Sponsored guide | 2026-07-14 |
| Render | Cloud hosting | ByteByteGo EP221 | Sponsored block + promo code | 2026-07-11 |
| Matic | Consumer robotics | ByteByteGo · Consumer brand buying a technical audience | Sponsored block | 2026-07-15 |
| DataDriven.io | Data services | Data Engineering Podcast E512 · Two episodes in June | Host-read spot | 2026-06-18 |
| Cube | Semantic layer / headless BI | TLDR Data (2026-07-20) · AI data agents on a governed semantic layer | Sponsored block | 2026-07-20 |
| TimeXtender | Data integration and management | TLDR Data (2026-07-16) · Recurring: also sponsored the 2026-07-23 issue | Sponsored block | 2026-07-16 |
| Databricks | Lakehouse data and AI platform | TLDR Data (2026-07-23) · Ad promotes Genie, its conversational analytics assistant | Sponsored block | 2026-07-23 |
| Buf | Protobuf schema management and API tooling | Data Engineer Things (Data Pulse) · Sponsored a Protobuf-for-data-pipelines workshop | Sponsored block | 2026-02-17 |
What these newsletters charge
- VuTrinh public media kit: $50 CPM, $450 per slot at ~10,000 subscribers, 4-slot bundle at $1,400
- Dutch Engineer: 7k+ subscribers, 45-50% open rate, rates on request
- Learn Analytics Engineering (adjacent vertical): rates on request, past sponsors listed
Estimate your own slot with our free rate calculator.
Sources scanned for this page
Data Engineering Weekly · ByteByteGo · TLDR Data · Data Engineer Things · SeattleDataGuy · Data Engineering Podcast · VuTrinh · Ju Data Engineering
This is the free version
The full Sponsor Folder report does this for your newsletter specifically: 30 brands matched to your audience, the contact who owns each budget, and a ready-to-send pitch per brand. Fixed price, no commission.
See the report · €349Other verticals
Who sponsors cybersecurity newsletters · Who sponsors health tech newsletters · Who sponsors climate newsletters · Who sponsors finance and CFO newsletters